In the eternal fight for man's (and woman's) best friendship, are two forces of nature, beer, and dogs. Craft brewers around the United States have done an excellent job of marrying the two, either in their chosen brewery name, a specific craft beer, or, in the case of Everett, Massachusetts' own Bone Up Brewing Company, creating a whole craft beer series dedicated to dogs.
Such a good question for fall, as nothing says NFL Football Sundays like grilling up a dozen flavorful beer brats for the game. Sure, burgers and ketchup-drenched hot dogs are acceptable fare, but why settle for second place when you can boil brats and sweet onions in your favorite beer? Besides, bratwurst, like your liver on Sundays (from 1pm-4pm), could use a good beer bath.
Good branding is a cornerstone of any business. Craft beer drinkers want to know your brewery's mission, they want to be part of your community, and they want the artisanal stature of your beer to show up in your physical artwork, including your cans, your taproom walls, and most importantly, your brewery logo.
